Innovation Awards 2020 -
Media Format -(Campaign/Social Awareness) Silver Award
Innovative Business (Branding) - Bronze Award
Corporate Social Responsibility - Bronze Award
This video is a preview of an interactive project, which allows to switch and follow the perspectives of the protagonists: child, parents and the doctor. I recommend to watch it on full screen mode. You can also check how this PSA works at zmieniajmynadobre.pl/en#
Director: Michał Bulik | HART
DOP: Piotr Uznański | HART
Agency: Publicis
Production: Film Produkcja